Product Updates

Genomic Insights Made Simple New Industry Connection: Zoetis INHERIT® Select Results Now Available in CattleMax Ranchers know that knowledge is power, and now, genomic insights from Zoetis INHERIT® Select can work seamlessly inside CattleMax Registered plan accounts, making smarter herd decisions easier than ever. Through this new integration, producers can import INHERIT® Select genomic test […]

A Year in Review CattleMax Product Recap for 2025 Built by ranchers, for ranchers — and always getting better. As 2025 wraps up, we’re looking back at the new features, fixes, and improvements we added to CattleMax this year, all driven by real feedback from ranchers like you. From better DNA data tools to pasture […]

What to Know About Brangus Cattle Performance, Adaptability, and Profitability Brangus cattle were developed to meet the demands of hot, humid, and challenging environments without sacrificing beef quality. By combining the carcass merit of Angus cattle with the heat tolerance and durability of Brahman genetics, the Brangus breed offers commercial producers a balanced option built […]