Customer Success Story: Spring Brook Ranch
Jim Watson has transformed 1000 acres of native
rangeland and timber in Northwest Montana into solid
breeding ground for the premier Tibetan Yak
seedstock herd in the U.S., and 80 head of Plains
Buffalo. Only 35 miles from Glacier National Park
near Kalispell, MT, Spring Brook Ranch operates in a
primarily local market.
“The buffalo are raised for a local meat market using the ‘Gate to
Plate’ business model,” Watson said. “We butcher
cull yak for a local meat market and ship yak
breeding stock all over the country. The demand for
high end, show quality yak is getting stronger as is
the market for trained yak pack steers.”
Making a living in agriculture was only natural for Watson, after
being raised around cattle stockyards. He also has a
farming enterprise with his brother in the
Mississippi Delta, with 2100 acres of rice and
soybeans. He said he is also a mechanical engineer
by training.
Watson purchased the CattleMax software to help with his record
keeping in 2003, after using paper and spreadsheets.
“We did research on the web and downloaded demos. CattleMax was
certainly the right choice to make. We have not
regretted it for a minute,” he said.
He said his favorite feature in CattleMax is the customizable reports,
and they do not work cattle without a printed
worksheet.
“We also really like the sales catalog generator. It is a great,
professional looking sales tool,” Watson said. “We
keep a major catalog on the web and will generate
custom catalogs per customer request.”
He said they also take many pictures of their animals as they mature
to place in the software, and then pass the
“scrapbook” along to the new owners. Watson
appreciates being able to view the pictures in the
office when he is evaluating the animals.
Watson said CattleMax has also helped them better market their
animals.
“We have the best and most up to date sales catalogs in the business.
Our sales literature is very professional and
credible,” he said. “Being able to include animal
pictures is a big plus. When we sell a registered
animal, we are able to generate excellent reports
for the new owner such as health history and weight
history. They really like getting these information
files for each animal.”
For more information on Spring Brook Ranch and their Tibetan Yak and
Plains Bison, visit them online at
http://www.SpringBrookRanch.com



